20 May Hegen Blossoming with Love Event (18- 21 May 2023)

In May 2023, Hegen proudly unveiled our new Floral Collection, a tribute to Southeast Asian heritage and a celebration of the seamless bottle-to-cup transition. This exquisite collection features three milestone bottles adorned with butterfly pea, orchid, and bougainvillea designs. Additionally, a new purple hue has been introduced, exclusive to the All-Rounder Cup, adding a vibrant touch to our range.

“Hegen Blossoming with Love” Event

From May 18th to 21st, 2023, Hegen hosted a captivating 4-day event, “Hegen Blossoming with Love,” at Publika Shopping Gallery in Kuala Lumpur. The highlight of the event was the much-anticipated media launch of our Floral Collection, led by Hegen Founder and CEO Yvon Bock, alongside Unilife CEO Amy Chong, the exclusive distributor of Hegen in Malaysia. The event generated significant buzz, enhanced by floral-themed media kits sent to 30 Key Opinion Leaders (KOLs), who shared their excitement and support for the collection.

Hegen Trade- In Program: Promoting Sustainable Living

In line with our commitment to sustainability, Hegen reintroduced our popular trade-in program, “Recycle with Hegen.” This initiative encourages customers to recycle their old bottles, supporting our goal of promoting eco-friendly practices and reducing environmental impact.

Embracing Joy and Tradition

Our Floral Collection, inspired by the beauty of butterfly pea, orchid, and bougainvillea, reflects the cultural richness of Southeast Asia. The introduction of the exclusive purple All-Rounder Cup makes the transition from bottle to cup an enjoyable and stylish experience for both parents and children.